What Results When Oil Mixes With Water? Just Another Mess…


I also believe that business and politics should be kept separately.

Via Barbara Todaro (RE/MAX Executive Realty in Franklin, Ma):

Do real estate and politics have anything in common?  The success of each of those careers is dependent on how much people like you.  If you’re a politician and you share your opinion, you will alienate all of those potential voters who do not share that opinion.  That’s the reason good politicians stay neutral with their answers and never give you a straight, definitive answer.  Political rhetoric can be called spin, skirting the issue, avoiding the real answer or whatever works best to describe how politicians are forced to communicate.  It’s just part of the business. 

The real estate business has a lot of similarities to a political career.  If you make known the political party with which you are affiliated, you will be assured to lose some business from those who are staunch followers of a different party.  I’m a registered independent for many reasons.  Allowing a political yard sign on your property promoting your thoughts on a referendum vote is sure to anger those who are against that future ballot question. 

Real estate agents need to conduct themselves properly in public just at politicians should but sometimes don’t.  How many scandals have you read about regarding politicians?  The bigger they are, the harder they fall, and we’ve seen and heard many loud crashes.  Some of those public displays were absolutely embarrassing to our country.  Similar public displays may render a real estate agent unworthy or questionable when it comes to doing business.  Remember, we’re not selling hot dogs.  We’re marketing the most valued financial investment most people will ever own.  Reputation counts. 

To answer the question “do real estate agents and politicians have anything in common?”  My answer is “yes, most definitely” and the two should be independent of each other.  How many real estate agents try to dabble in local politics and shoot themselves in the foot by doing it?  The two professions do not mix well, in my opinion.  It’s an oil and water mixture.






About susanmorrison

After living in Walpole, MA for many years, our family was transferred to the west coast when I was a senior in high school. In 1983, I graduated from Mission San Jose High School in Fremont, California. I am also a 1987 graduate of Providence College with a major in liberal arts and a minor in business administration. I bring to the table many years of sales experience beginning with thirteen years in Corporate Sales at Delta Air Lines. I'm the mother of three children and I'm very active within the Franklin, MA community. I am also a cancer survivor and support the American Cancer Society Charities.

My husband and I have built five homes and I've lived in a variety of other locations including Toronto Canada, Irving Texas and my current home in Franklin, MA. As a result of all my moving around, I came to the conclusion that I was an expert at moving...why not become an expert on the other side of the table? I earned my real estate license in 2004 and believe that I have found my true niche'. I can empathize with my clients on a variety of levels; whether they are buying or selling. And, like so many other good realtors out there, I believe that possessing good communication skills is one of the many keys to success.

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