How Fierce Is The Competition Within Your Office??


I’m an agent in the Franklin office and we are a very competitive office.  Everyone is focussed on business in this office.  Everyday.

Via Barbara Todaro (RE/MAX Executive Realty in Franklin, Ma):

Competition is a healthy action word, in my opinion, but it also denotes a struggle or a battle to some people.  Our office is made up of very competitive agents.  We are in a competitive mode every day.  Can you be friends and in competition with agents within your own office? 

There are times when several people within our office are called to make presentations to the same seller.  Sometimes we don’t even know that anyone else from our office is our competition.  When we do know, we give it our best.  Sometimes we win, and sometimes we don’t, but we give it all we have and we do it with the utmost professionalism.  We have a great office.  Our agents are seriously competitive and will go to the nth degree to win. 

We are constantly improving the quality and magnitude of our advertising to increase the number of calls.  Resale business has slowed during the past two months, but our new construction is still selling well.  My office has the entire new construction inventory listed in the town of Franklin MA.  By competing internally, we are not even thinking about the other real estate offices in town.  We are working diligently to increase our individual business which in turn makes our office a very powerful entity.  It’s a benefit for all of us, and we leave the real competition in the dust.






About susanmorrison

After living in Walpole, MA for many years, our family was transferred to the west coast when I was a senior in high school. In 1983, I graduated from Mission San Jose High School in Fremont, California. I am also a 1987 graduate of Providence College with a major in liberal arts and a minor in business administration. I bring to the table many years of sales experience beginning with thirteen years in Corporate Sales at Delta Air Lines. I'm the mother of three children and I'm very active within the Franklin, MA community. I am also a cancer survivor and support the American Cancer Society Charities.

My husband and I have built five homes and I've lived in a variety of other locations including Toronto Canada, Irving Texas and my current home in Franklin, MA. As a result of all my moving around, I came to the conclusion that I was an expert at moving...why not become an expert on the other side of the table? I earned my real estate license in 2004 and believe that I have found my true niche'. I can empathize with my clients on a variety of levels; whether they are buying or selling. And, like so many other good realtors out there, I believe that possessing good communication skills is one of the many keys to success.

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