Customer vs Client


Via Liz Loadholt- AgentOwned Realty- Covering SC:

A Client is someone that a real estate salesperson represents — owes certain duties to:Real estate agent with clients

  • Perform to the terms of the written agreement
  • Obedience
  • Loyalty
  • Disclosure of all material facts relating to the property or the transaction
  • Confidentiality
  • Accounting for monies and paperwork
  • Reasonable care and diligence

Real estate agent using the computerA Customer is someone that does not want to be represented

Services a real estate salesperson must give to a customer:

  • Present offers
  • Account for money and property received
  • Provide a meaningful explanation of agency relationships
  • Provide an explanation of the scope of services to be provided
  • Be fair and hones and provide accurate information in all dealings.

Services a real estate salesperson may give to a customer:

  • Identify and show property
  • Provide real estate statistics and information on property
  • Provide pre-printed forms
  • Act as a scribe in the preparation of forms
  • Locate a list of outside service providers
  • Identify schools, community amenities and other facilities



About susanmorrison

After living in Walpole, MA for many years, our family was transferred to the west coast when I was a senior in high school. In 1983, I graduated from Mission San Jose High School in Fremont, California. I am also a 1987 graduate of Providence College with a major in liberal arts and a minor in business administration. I bring to the table many years of sales experience beginning with thirteen years in Corporate Sales at Delta Air Lines. I'm the mother of three children and I'm very active within the Franklin, MA community. I am also a cancer survivor and support the American Cancer Society Charities.

My husband and I have built five homes and I've lived in a variety of other locations including Toronto Canada, Irving Texas and my current home in Franklin, MA. As a result of all my moving around, I came to the conclusion that I was an expert at moving...why not become an expert on the other side of the table? I earned my real estate license in 2004 and believe that I have found my true niche'. I can empathize with my clients on a variety of levels; whether they are buying or selling. And, like so many other good realtors out there, I believe that possessing good communication skills is one of the many keys to success.

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