Keep It Zipped !!!


Barbara created a good post on the importance of confidentiality and the client’s personal business.

Via Barbara Todaro (RE/MAX Executive Realty in Franklin, Ma):

Confidentiality is a very important issue in our business.  It’s the side of our business that will determine how successful one becomes in the future.  One’s reputation is a reflection of the degree of professionalism that radiates.  When confidential information is leaked, the ears who are the recipient of that leak will, at that moment, realize how unprofessional the agent is.  At that instant, the agent has just degraded himself to a level that is revolting. 

Confidentiality is the backbone of trust.  Confidentiality is the moral fiber that weaves a blanket of faith and loyalty between the agent and client.  Confidentiality is a serious issue in the real estate profession and the degree to which it is practiced will be a major factor in determining the measure of success for a client in distress.  Agents must not take this lightly and should handle each transaction with the greatest level of protection for every client. 




               “The #1 Team in Franklin’s #1 Office”




About susanmorrison

After living in Walpole, MA for many years, our family was transferred to the west coast when I was a senior in high school. In 1983, I graduated from Mission San Jose High School in Fremont, California. I am also a 1987 graduate of Providence College with a major in liberal arts and a minor in business administration. I bring to the table many years of sales experience beginning with thirteen years in Corporate Sales at Delta Air Lines. I'm the mother of three children and I'm very active within the Franklin, MA community. I am also a cancer survivor and support the American Cancer Society Charities.

My husband and I have built five homes and I've lived in a variety of other locations including Toronto Canada, Irving Texas and my current home in Franklin, MA. As a result of all my moving around, I came to the conclusion that I was an expert at moving...why not become an expert on the other side of the table? I earned my real estate license in 2004 and believe that I have found my true niche'. I can empathize with my clients on a variety of levels; whether they are buying or selling. And, like so many other good realtors out there, I believe that possessing good communication skills is one of the many keys to success.

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